Seeing the importance of landing pages and tons of discussions made over landing page optimization, it has become very vital to have great landing pages for successful online business. And I think smart people have quickly adopted to that very favorable trend. However, if you haven't, it is not too late yet. To get few clever ideas on optimization of landing pages, you can visit our previous blog post on 9 ways to make your landing page more intriguing & salable, which was the biggest hit on our blog. Following the readers' enormous interest & importance of the landing page optimization, I am back with another post on the same. However, this time it is about optimizing the copy ie injecting the persuasive
Python Interview Questionscontent on your landing page. Please don't forget to share if you find the post worth it. Linkbacks are welcomed too. So HERE IS THE GOLD: HOW TO WRITE EXCEPTIONALLY GOOD LANDING PAGE COPY? Step # 1- Planning To plan a hard-hitting landing page that hits the bulls eye & creates the actual desired action, be it filling a form, subscribing the news letter or doing a purchase, you first need to ask three questions & those are : 1.Who is your audience / ideal customer? Identify your ideal customer among available audience. Who is your ideal customer? What is her age? What are her expectations? & What inspires her to take the desired action? Once you got that, list down them all & turn to your competition. 2.Who is your competitor? The second-most & very important step is to identify the competition. Before you devote your efforts to your landing page, get a clear idea of your market & the competition.
What are the offering COMPETITORS? What are available mediums to spread your word? Who is the one i can copy (Ofcourse, originality can sometimes mean copying smartly
)? What
website designing company in Noida are they good at that makes them salable? Now as you are clear of what you are standing against, it's time to know yourself & your brain-baby; your product. 3.What are ins & outs of your product? Nothing will work if you don't know what are the central points you want to highlight about your product. By the word “Central Points”, I mean features & benefits it offers, especially the ones that are unique to your product ie not available with your competitors' products. Write down precise benefits, features & specifications about your product. Also include product specific features (For example, a slim size can be a feature for a mobile phone). Step # 2- Pitching There is a big difference between content & copy. Content is intended to inform, acknowledge or educate while copy is intended to generate an action. So what should you do to write a copy that the action? As per a survey, an average reader won't scan your page more than 3 seconds, especially when it is a promotional copy. So the first & very vital step for brilliant copy is to write exceptionally good title. 80% readers won't continue reading the copy if it doesn't appeal them. So you have to make them engage even if they tend to scan the document quickly. Below are the few definite elements that make your copy a compelling read as well: A promising headline The title sentence with huge bold fonts ie your headline is used to introduce the subject of your copy. So write very vital step for brilliant copy is to write exceptionally good title. 80% readers won't continue reading the copy if it doesn't appeal them. So you have to make them engage even if they tend to scan the document quickly. Below are the few definite elements that make your copy a compelling read as well: A promising headline The title sentence with huge bold fonts ie your headline is used to introduce the subject of your copy. So write very vital step for brilliant copy is to write exceptionally good title. 80% readers won't continue reading the copy if it doesn't appeal them.
Than you have to make added Engage Tend to scan the document although we Quickly. Below are the few definite elements that make your copy a compelling read as well: A promising headline The title sentence with huge bold fonts ie your headline is used to introduce the subject of your copy. So write
Seo Company In India a promising headline. For example, “Lose 4Kg weight”. Quickly next to the headline, write a sub-headline stressing little more on the promise. For example, “A 30 days plan that beat the exercise”. Remember however that you must never over promise than what your product delivers. Ultimately, it will result in loss of company's reputation.